Tuesday, December 24, 2019

Short Story and People - 1473 Words

Title: Story Of An Hour Author: Kate Chopin I. On The Elements / Literary Concepts The short story Story Of An Hour is all about the series of emotions that the protagonist, Mrs. Mallard showed to the readers. With the kind of plot of this short story, it actually refers to the moments that Mrs. Mallard knew that all this time, her husband was alive. For the symbol, I like the title of this short story because it actually symbolizes the time where Mrs. Mallard died with joy. And with that moment, it surely is considered a story of an hour. II. On The Meaning Life is short. That s why we have to cherish every moment from our life. We don t know when will we leave this world, that’s why we should enjoy life everyday to the†¦show more content†¦Title: The Boarding House Author: James Joyce I. On The Elements / Literary Concepts Irony can found in the plot of the short story. Also. The readers can tell how selfish the mother and daughter were to the people whom they will control, and eventually manipulate. The theme of controlling other people for you just to get what you want. II. On The Meaning Being manipulative isn t a good thing to different people. If you control other people s lives, it is like you re becoming selfish to the person you controlled the life. The realization of the characters can be described that all of us have or will have the realization on every scenario that will come into our own lives. Title: A Clean-Well Lighted Place Author: Ernest Hemingway I. On The Elements / Literary Concepts Different symbolism were displayed in this short story of Ernest Hemingway. The Old Waiter symbolizes the people who faces or having problems into their lives. The Young Waiter, however, symbolizes hope and care-free type of person. Also, the setting of this short story played a big factor for the readers to understand where the feelings of the characters were coming from. II. On The Meaning A lot of us are facing a sad fact into our life. However, we just choose to sit down and think of ways on how will we be able to surpass the problem. We all have this favorite place of our that we always feel like we are home, evenShow MoreRelatedShort Story : Ordinary People 1524 Words   |  7 PagesOrdinary People The Jarrett family is having difficulty connecting with one another after the tragic death of their oldest son, Buck. Both Buck and his younger brother Conrad were sailing a small boat when the weather drastically began to change, the boat capsized leaving the boys clinging to the boat in ruff water. Buck yelled to his brother to hang on and don’t let go as the clasped hands across the bottom of the capsized boat, soon after, Buck’s hand slipped from Conrad’s and Buck slippedRead MoreWhat If People Could Teleport : A Short Story721 Words   |  3 PagesWhat If people could teleport Hey Frank are you ok. sad Anny. Ya Im ok but I feel like leaving this place. said Frank. I don’t want you to leave. Alex and I are here for you. said Anny. Things are getting worse now that they invented those suits. said Frank. People of the United States we are trying to put a stop to the criminals and murderers in Afghanistan. said the president. Sir do you think the leader of those groups will attack the white house like he said he would. said oneRead MorePeople Often Say That Short Stories Are Incomplete, Completely1020 Words   |  5 PagesPeople often say that short stories are incomplete, completely vague and leave the reader wondering. So if the author gives the reader an incomplete ending, will the reader ever know what truly happened to the characters? Most likely the answer is no. The reader never finds out what the author`s intended ending will be. Writers like to leave the reader wondering. It s a part of what makes the story more interesting and fun. The authors themselves leave the reader to imagine what might happen nextRead MoreWhen Reading Short Stories People Are Always Able To Find1042 Words   |  5 PagesWhen reading short stories people are always able to find some character they can relate to in one way or another. â€Å"Everyday Use†Ã¢â‚¬â„¢ is no exception. The relationship between Maggie, Dee, and their mother is expressed throughout the story. In the short story â€Å"Everyd ay Use† by Alice Walker, Dee is a materialistic girl who believes she is exceptionally better than everyone around her. Maggie and her mother live out in the country in a three room house with a tin roof. Dee is Maggie’s sister that hasRead MoreThe Paradox of Nothing within Flannery O’Connor’s Short Story, Good Country People578 Words   |  2 PagesWithin Flannery O’Connor’s â€Å"Good Country People†, one would find many paradigms of imitations and foolishness and none of the â€Å"good country† personalities the title so tries to imply and uphold. This short story encompasses the lives of these false characters, each tried and fated within the hardship named life, but no retribution so necessary than Hulga’s. Her flamboyant distress of distinction and judgment alters her state of belief and turns it into an ironic form of Nihilism, or faith in nothingRead MoreShirley Jacksons short story The Lottery is a tale basically about a small town and the people who600 Words   |  3 Pages Shirley Jacksons short story The Lottery is a tale basicall y about a small town and the people who lived there had to participate in the yearly lottery. This yearly lottery were not like normal lotteries, no one did not want to win. At the beginning of the story it did not say what type of prize you will win, but they did reveal the prize at the end. Each year the families gathers together and they are required to draw a paper from a black box. The family who wins the winning paper has to putRead MoreAnalysis Of Dont You Hate Having Two He Essay examples885 Words   |  4 Pagesï » ¿Analysis of †Don’t you hate having two heads† The short story genre is characterized with a short length, few people and a short story line. Short stories often begins in media res. Short stories are fiction and has a composition. This novel is a crime story because it contains a murder. This short story is not a typical kind of crime story because the reader doesn’t know there’s the murder until the end. Christine Pauls’ short story Don’t you hate having two heads is about Richard and hisRead MoreMark Twain s The Celebrated Frog Of Calaveras County1543 Words   |  7 Pages The purpose of this essay is to help explore the history of Mark Twain’s short story â€Å"The Celebrated Frog of Calaveras County†, and how this short story was affected by the current events going on during the late 1800’s, Mark Twain uses of the surrounding around him to help both inspire and craft that into his stories, and lastly how Mark Twain studies and understanding of literary techniques to help form The Celebrated Frog. This essay will look into three different articles thatRead MoreSusan Glaspell s A Jury Of Her Peers Essay982 Words   |  4 Pagesto the short story â€Å"A Jury of Her Peers† in 1917. The story was rediscovered in the early 1970s, since then it has been reprinted into textbooks and anthologies. It is said that while Glaspell was working as a reporter she was inspired to write â€Å"Trifles† and â€Å"A Jury of Her Peers.† The stories are inspired by a real murder case she was covering. The short story and play has subtle differences that allow readers to get different perspectives with the same story in different formats. Many people believeRead MoreAnalysis Of Kate Chopin s The Story Of An Hour955 Words   |  4 Pagesthe Short Story Form: Kate Chopin’s ‘The Story of an Hour† While Scott D. Emmert in Naturalism and the Short Story Form: Kate Chopin’s ‘The Story of an Hour’ points out the short stories cannot form a narrative because of their length and others would disagree. Admittedly, even though according to Scott short stories cannot form a narrative they are perfect for naturalist writers because short stories and poems tend to focus more on natural surroundings and the nature characters. Short stories are

Monday, December 16, 2019

The Role Of Management Accounting Accounting Essay Free Essays

The function of Management Accounting is to utilize and supply accounting information to directors in a company, and by utilizing these accounting information directors will be able to do better concern determinations that allow the company to be better equipped i the control and direction maps. Compared with Financial Accounting, the information provided by Management Accounting is for dynamic tendency, instead than historical information. Management Accounting involves theoretical accounts that based on grades of abstraction to assist directors doing determinations, non based on instances like Financial Accounting does. We will write a custom essay sample on The Role Of Management Accounting Accounting Essay or any similar topic only for you Order Now Besides, Management Accounting is supplying information for directors within a peculiar company, it is different to Financial Accounting which provides information for external users such as creditors, public regulators and stockholders. Information provided by Management Accounting is non publically reported, it is confidential and merely used by internal directors. Furthermore, Management Accounting normally uses direction information system to carry through different directors ‘ demands, whereas Fiscal Accounting frequently refers to general fiscal accounting criterions. This essay will foremost discourse direction accounting base on the documents published by Chandler ( 1977 ) and Hoskin A ; Macve ( 1990 ) , so one invention in direction accounting will be discussed ( the balanced scorecard ) . Finally a decision will be made. The Transformation of Large ‘Modern Business Enterprise ‘ In 1977, Alfred Chandler published a really celebrated book that is called â€Å" The Visible Hand † . This book has now become an of import academic resource in the field of direction accounting. In the debut to this book, Chandler ( 1977 ) was peculiarly interested in one thing: the transmutation of the American economic system. He stated that the transmutation was from more of less theoretical theoretical accounts of competitory companies to a group of big corporations. Chandler ( 1977 ) defined the modern concern endeavor with two most important alterations: a ) the corporations all have many degrees of direction with different degree of power, instead than the traditional organizational construction where merely the top direction has all the determination powers ; B ) the administrations are all managed by salaried executives, unlike before where directors were limited to the corporation proprietors and stockholders. Such alterations happened really rapidly at the termina l of the nineteenth century. Chandler ( 1977 ) suggested that the competitory market which was driven by ‘the unseeable manus ‘ turned into a market full of oligopolies, and the resources become controlled by the corporate directors, hence, ‘the unseeable manus ‘ suggested by Adam Smith has become ‘the seeable manus ‘ . Chandler ( 1977 ) proposed 8 propositions to demo the procedure of transmutation: In the America, when administrative coordination output higher rate of net incomes than market mechanism coordination, the traditional administrations were replaced by the modern multi-unit endeavors. The multi-unit endeavors created managerial hierarchies. When the economic activities increased to a certain degree, administrative coordination became more efficient than market mechanism coordination. The managerial hierarchy created by these administrations became a beginning of power, permanency and sustainable growing. Such procedure made director including comptrollers go more proficient and professional. Because of the fifth proposition, the multi-unit concerns increased in size and their diverseness, and different direction including accounting were separated from the ownership. Rather than increasing current net income, directors started to concentrate on the long term growing of the administrations. As these endeavors grew, they altered the basic construction of major sectors and of the economic system as a whole. What is more, Hoskin and Macve ( 1990 ) suggested that directors have to go ‘literate ‘ , which means that they have to be able to execute their functions by utilizing writing-based organizational systems. Meanwhile, they suggested that â€Å" to undergo a formal Management Education is to travel back to the beginning: competition, fright of failure, norms, tragets, success, position. † ( Hoskin A ; Macve, 1990, p22 ) . The Balanced Scorecard During the period of recent decennaries, the field of direction accounting has developed many inventions and new thoughts, including activity based direction, strategic cost direction, economic value added and mark bing. Such constructs have become more and more popular and are on a regular basis discussed in different direction accounting books. Presents, these constructs have besides been introduced into pattern in many administrations. One of the inventions in direction accounting stated by Seal et Al ( 2012 ) is the balanced scorecard. Balanced Scorecard was originally introduced by Robert Kaplan and David Norton. Traditionally, fiscal studies provided information to demo how an administration performed historically, but non much information offered about how the administration might execute in the hereafter. For case, an administration may take to decelerate down the bringing clip in order to increase current net income rate. However, this action may ensue in reduced net incomes in the hereafter due to cut down client satisfaction. In order to work out this issue, as a public presentation measuring system, the balanced scorecard does non merely see beyond standard fiscal steps, but it besides take client, larning steps and concern procedure into consideration: a ) Financial position: involves steps including economic value added, runing income, and return on capital employed ; B ) Customer position: involves steps such as client keeping, market portion in mark sections, and client satisfaction ; degree Celsius ) Learning and growing position: involves steps including employee keeping, skill sets, and employee satisfaction ; d ) Business procedure position: involves steps including quality, throughput, and costs etc. These four positions can be concluded in a diagram, which is shown as Diagram 1. Diagram 1 showed that balances exist between internal and external steps ; subjective and nonsubjective step ; and public presentation consequences and the drivers of future consequences. There is non merely engagement of these four positions, but besides a logic nexus. Because larning and growing improves the concern procedures, which lead to a better value to the client, which once more in bend improves the fiscal public presentation. Diagram 1: Balanced Scorecard ( Beginning: ) There are many advantages of the balanced scorecard. First, by analyzing the four positions of the overall public presentation, administrations are able to obtain a balanced position of organizational public presentations. Compared with the traditional methods which merely analyses if the finance state of affairs is healthy or non within a company, the balanced scorecard provides a more overall image for administrations to happen out if they are traveling towards their organizational ends. The balanced scorecard enables administrations to detect non merely the fiscal public presentation, but besides other positions such as degree of client satisfaction, the concern processes, and employee preparation etc. What is more, the balanced scorecard method does non merely look at the immediate hereafter, it evaluates the organizational public presentations in a more dynamic manner. If an accountant notices that the administration is non making good and he/she has realized the fiscal undersid e line, normally the suggestion provided to directors are to work out the immediate issues. Such actions frequently ignored the long term effects to the administration. The balanced scorecard attack enables the administrations to do better determinations for their aims at short, medium and long tally at a glimpse. Last but non least, by using the scheme of a balanced scorecard, the administrations can do certain that the strategic actions they implemented will consequences in the results that they desired. For illustration, the administrations can inquire themselves: will increase the monetary value of a peculiar merchandise contribute to the companies in the long tally? The reply will depend on whether the consumers are happy about the merchandise, or whether the procedures associated with doing that merchandise better the quality of that merchandise. On the other manus, a few research workers have suggested there are besides disadvantages to the balanced scorecard attack. First, t his method may be clip devouring, as administrations have to be after out their aims for each positions, so interrupt the aims down and eventually make up one’s mind how to make the ends. Second, even though the balanced scorecard provides an overall image in the four positions for administrations, it does non intend that these positions build the whole image. It merely involves limited fiscal information. Therefore, it is suggested that the balanced scorecard has to be a portion of a bigger acquisition and growing scheme for administrations. Finally, the same balanced scorecard does non use to all administrations ‘ state of affairss. It is strongly recommended that administrations need to gain their ain prosodies, otherwise the balanced scorecard may be meaningless. Furthermore, many academic research workers argue that the cause-and-effect relationship between indexs on the balanced scorecard can non be supported. Some indexs will non needfully take to a satisfactory result. For illustration, client satisfaction and increased degree of net income. Besides, faculty members suggested that the balanced scorecard does non take rivals ‘ actions into consideration, therefore it does non offer a specific wage system. The balanced scorecard attack has a closed relationship with modern concern endeavor. As we discussed in the old subdivision, direction became separated from ownership. Thus the balanced scored card has offered administrations to hold a overall image, so give different undertakings to directors with different duties. Therefore, the balanced scorecard to some extent encourages administrations to reassign to one of modern concern endeavor. Decision In decision, this essay has reviewed the book published by Chandler ( 1977 ) , and the article wrote by Hoskin A ; Macve ( 1990 ) . By discoursing the suggestions and analysis stated by these writers, the cardinal characteristics of the construction and processes that involved in the transmutations of modern concern endeavors have been defined. Chandler ( 1977 ) proposed eight propositions that he thought changed the UK concern market from a market driven by ‘the unseeable manus ‘ to a market that the directors apportioning the resources, so that the market is replaced by ‘the seeable manus ‘ . Hoskin nd Macve ( 1990 ) in add-on suggested two other factors influenced the market. Besides, one of the recent invention in direction accounting – the balanced scorecard is critically discussed, and the grounds showed that the balanced scorecard attack has to some extent transformed concerns who adopted this attack into one of the modern concern endeavor. Howe ver, there are some concerns when utilizing this attack. In my sentiment, the field of direction accounting still has a batch to be discovered, and its inventions are ever closely associated with the market state of affairs. How to cite The Role Of Management Accounting Accounting Essay, Essay examples

Sunday, December 8, 2019

Design and Implementation Money Management †MyAssignmenthelp.com

Question: Discuss about the Design and Implementation Money Management. Answer: Introduction: After 3-4 years I would like to see me as a manager of the company where I am working now. My association is a broad scale association and we are doing corporate organizations, for instance, a back, accounts. Chronicle keeping and outsources. There are heaps of little scale and medium scale business in the business parts who don't have possible to utilize there on records and fund works who do there outsource work to give associations like my association who give above organizations. By and by a days I am going about as a chairman right submit my association I might need to view myself as to be an executive in director gathering. I have to do a couple of plans to fulfill my vision. I will endeavor to dismember myself and I will attempt to abstain from my weaknesses and perils. Also, I will sustain my abilities and I will scan forward for my odds. The purpose of this Professional Development Plan is to set up a strategy of self-organization and self-headway. To make myself, it is basic to have an idea of my qualities and weaknesses and in what manner may I change over my inadequacies to qualities. It in like manner contains the open entryways that I have in me, I can abuse them, and if any change happens in the earth, by what means may I face this change and get portable to these movements. This mindfulness configuration is the best approach to finish my targets. It won't simply empower me to make myself yet moreover to will help me to accomplish my targets and be compelling. Legitimate and departmental targets - Implementation of my PDP and enhance my understanding in budgetary territory and augmentation my work inclusion to have the ability to accomplish the managerial level of the relationship with striking pay package inside 2-3 years and after that to open my own specific wander association to help little time money related pros in the state. What may I need to learn and apply to finish the above - To be flawless in my work keeping the strategy set up and looking out for steady appraisal of self cash related and authoritative capacities, lock in and climb the organization pecking request and no more dependable. In the present world each association and the workers are confronting extreme rivalry for build up their position in the very aggressive market. They are frequently utilized as a part of specific callings instruction, wellbeing and business, to give some examples - as a component of Continuous Professional Development (CPD) programs, which enable experts to ceaselessly refresh and recharge their aptitudes through preparing and chances to grow their training (Hanafiah et al., 2013). An individual finishing a PDP recognizes their objectives and finds out the means which should be taken for the objective to be figured it out. This is then inspected at consistent interims (typically every 3-6 months) any advance made is noted, and any objectives which have been effectively accomplished can be expelled for new adapting needs which have emerged. Having a PDP has many points of interest, not slightest of which that having one guarantees cautious thought of one's definitive objectives, dri ving the PDP's proprietor to deliberately distinguish any hindrances which might be blocking them in achieving where they wish to be in their lives (Kamariah, 2015). Presenting steps which can continuously be instituted likewise enables a man to substantially see what improvement is being made as 'ventures on a way' to a particular goal. Industry-specific Megatrends and Challenges Worldwide financial power will probably proceed with its day of work eastwards. The FM and administrations industry will encounter outcomes when most development exercises move towards developing markets. Expanding rivalry originating from new players in developing markets will constrain organizations to look for more noteworthy separation, and to be inventive by the way they alter their plans of action and convey additional incentive to customers. Innovative advance builds profitability, prompts the improvement of new businesses, salary development, and decreased destitution. Towards 2020 we hope to see real improvement in insightful innovation, for example, close field correspondence (NFC) sensors, savvy reconnaissance, security applications and keen robots, which will empower automation of more exercises (Managers.org, 2016)). Innovation will assume control more areas and capacities as new innovation enhances in quality, costs for cutting edge advancements decrease and work costs increment. Mechanical advancement is crushing low-quality work out of the market and making new requests for ranges of abilities. Cleaning, for instance, is not any more an issue of "elbow oil". Security is substantially more than a couple of eyeballs. New advances require that individuals work in more smart ways. Individualization will keep on impacting associations and social relations, particularly in low-and center salary nations. Individuals and associations expect custom-made items, administrations and arrangements. Organizations are actualizing elective work environment hones and better approaches for attempting to advance corporate character and encourage more proficient coordinated effort, learning sharing, adaptability, speed, development and efficiency (Butler-Adam, 2013). The customary work environment will turn into the option working environment. Managerial administrators will progressively need to make utilization of online office reservation and administration devices that addit ionally pinpoint underutilized offices, prompting better office administration and inevitably better building outline. To be a productive and suitable boss a couple of aptitudes are required, which help in performing awesome in the business and at the same time grow vertically in the occupation venturing stool. I have assembled the parts in light of various basic assignments that I would plan to perform in the affiliation. Undertaking based mastery: This capacity makes an administrator fittingly plan to execute complex assignments, manage exercises and run a compelling operation, it in like manner helps in masterminding, dealing with and checking execution constantly. It is also fundamental to be comes to fruition orchestrated, to be some individual who constantly passes on a sentiment criticalness and has the steadiness to finish things under tight time weights (Beausaert et al., 2013). This also help to have the ability to build quality to skip back after incidents and to create the power inside to not to get pulverized easily and oversee in crunchy conditions. Gathering based mastery: This capacity helps a delegate in perceiving and choosing accomplice or model pioneers to learn and make organization aptitudes and qualities. This in like manner develops solidarity and setting up benchmark for shows. This is the most key factor to get ready partners (Hinojosa, 2012). This capacity supports the proximity of vital system sponsorships and fusing tem people. Professional Values, Ethics and Social Responsibility Cleaned expertise and good lead in the work space can benefit your calling and improve your working environment. Understanding instances of master and good direct can help you to develop your own particular effective work affinities. Know about how you treat partners and your workplace perspective and you can improve your effectiveness and sufficiency. Gatherings: Business social affairs are general occasions in the corporate world, and by following meeting conduct you can improve your master picture. Be set up to add to the meeting by studying the inspiration early and arrive on time. See each speaker that has the floor and don't attempt to talk over someone else (Mumpuni and Sukarno, 2014). Be respectful of the meeting executive and take after the arrangement of the meeting, which would join using the most ideal conditions to make request. Correspondence: Ethical treatment of your associates and boss infers monitoring the prerequisite for gainful and correct correspondence. Take after the rules on association updates and make request basically after you have inside and out examined the information. Making request about information that is doubtlessly separate on association correspondence is unprofessional and presents the photo of some person who does not take after rules. Abstain from repeating office prattle, as spreading false or trashing information regarding a partner is seen as deceptive. Time Management: Be spot on time to work so you can die down into your occupation commitments, make appropriate associate with colleagues and get coffee before your day of work is wanted to start. Take after the lunch and break designs by leaving when you are arranged and returning on time (P.D.P, 2017). Take a gander at and in when you leave for breaks and lunch. Before beginning your day, check your work routine with the objective that you know where you should be and at what time. Safety of the workers: It is the commitment of each laborer to report suspicious people in the working environment or grievous conduct gave by association delegates. Association systems are planned to make a shielded workplace. By specifying encroachment of association approach, you are doing your part to keep up a selective necessity of ethics in your office that will protect specialists and visitors. For example, fire leaves that are not honestly kept up should be represented expeditiously for repair. Specialists that don't bring after the controls as for honest to goodness move of cigarettes in the break an area could be causing an end hazard and that should be passed on to the thought of organization. Competency Assessment Socio-cultural and Personal Competence Correspondence is a champion among the most essential instrument which ought to be used suitably concerning being a manager or a pioneer. It can be formal or easygoing, business related or non business related, can be near and dear or unimaginative, creative or unquestionable. Thoughts or messages may be passed on verbally, in creating or nonverbally, nonetheless it is always basic that whichever subject or whatever mode it is passed on, it is clear to both the proprietor and the gatherer (Sadruddin, 2012). There are many events where instances of each correspondence approach may have been adequately associated and meanwhile things have turned out seriously as of late on account of the dishonorable correspondence, be it at work, at home or and not any more most anomalous measure of society including government correspondence. Formed: Person should have the ability to pass on what needs be uproarious and clear in created correspondence. Be it making works for school or creating an application for an occupation, making his profile data, examine recommendation, ordinary email correspondences, wherever and wherever it is basic to be clear about what he or she is attempting to pass on and to ensure the person at the other side is clear about the message (Yusoff, Yusof and Arshad, 2014). Verbal: As he word goes that talk out of mouth and rush out of bow can never be returned back, so it is significantly fundamental that we pick words before any verbal correspondence is made. Be I formal or easygoing, individual should be well capable and twofold clear about passing on thoughts adequately and getting attracted with different people. It is moreover to be recalled the mode by which message is passed on, paying little respect to whether socially among mates or in a party or on telephone (Baldwin et al. 2014). Non-verbal correspondence: Another most basic yet especially dismissed technique for correspondence is just the person's non-verbal correspondence. Singular should have the capacity to facilitate in non-verbal correspondence appropriately to what he or she is trying to pass on verbally. It is the closeness and show of non-verbal correspondence which reinforces the verbal correspondence seriously in each spots, be it at work or at an open gathering or be it in a social limit (Beausaert et al. 2013). The eye to eye association, movements and positions, improvement, enunciations everything is especially checked with respect to any correspondence to happen and to make the desired outcome. Competency Assessment - Managerial and Technical It's basic and significantly observed by the organization of any affiliation is that how well a boss can work with the related partners. It's regarded at an unusual state, if there ought to emerge an event of work and also by and large in all respect, it's essential to solicitations to have extraordinary ability to work with others and make a positive circumstance. The components which are fused into this scope of capacities are as underneath. Co-operation: A man should have the quality to have the ability to cooperate with all level of people in a wide range of conditions. It's exceptionally basic to have the ability to bring into affect the co-accommodation in the two ways, from the individual himself and to get the same from others, which expect a noteworthy part in satisfying any goal. Work and also any social event development like in diversions, or get-together exchanges ought to be prepared wander report, in each cases co-operation insistently is essential (Brad, 2014). Centrality of affectability: It is this capacity which makes a man close and vital to others. Ability to understand the need and offer help and respond is basic, paying little regard to age and level. A man who can interface with anyone and demonstrate his sensibility to help other individuals to manage condition is a champion among other quality one should make. Nature of exchange: It's fundamental to reach at an insightful end and pined for result, yet it doesn't happen constantly that you are in win condition. In ordinary development furthermore a man ought to be adequately versatile to eventually orchestrate and deal to reach at a triumphant outcome. It is not for the most part that the individual or affiliation you are overseeing to a great degree seeing, rather it is exceedingly typical that people are reluctant to think the way you are thinking about, especially as to government affiliation and bureaucratic run divisions (Chen, Bao and Huang, 2014). Organization quality: This is totally bunch masterminded. How awesome a man in passing on his contemplations to related people and outfit them with a slant that they are key for the accomplishment or more all induce and bolster each individual part in all situation to give their best for the general accomplishment is the best quality a pioneer can wish for. To be able to make musings to deal with any kind of issues and pass on a conclusion to issues and conflicts are viewed as the basic thinking ability about a man. Organizing and dealing with: The limit develop a well thought outline and set the required course of action of exact process and contemplations are a bit of a compelling result in all parts of day o day to life. Orchestrating is a sure something and dealing with the required essentials and executing them as indicated by configuration goes under a man's optimal masterminding capacity (Eisele et al., 2013). It also comes accommodating when we consider simply dealing with a get-together, party or get together or so far as that is concerned client's show, a proper organizing and execution through predictable dealing with capacity is extremely key. Imagination: Generating new musings or reusing existing game plans as of late is the thing that it is essential with respect to dealing with a condition or handling an issue. It's not by and large that we need to come up with new approach or musings to deal with a condition, yet we should have the ability to use any present procedures betterly and apply the same in an other approach dependent upon the kind and nature of issues. Research and examination: Doing a serious research with respect to the issue and collecting all sort of required information's expect a fundamental part to decide at a compelling outcome. Get-together information's and by then separating the same in respect of the condition and nature of the issue gives a plausibility in a substantial part of the cases that the result is typical distinctly. Self change: This talks about knowing self quality and weakness. It is the most fundamental capacity an individual needs to make to create and find his authoritative goal in life. Understanding his own quality and weakness about his own particular limit, informational capacity and calling objective is the thing that makes a man to accomplish where he needs to. On singular front he or she needs to know which inclination is better in him and which is the strong point he can bank upon to look for after his calling (Filipe et al., 2014). On informational front it's the common examination what is fundamental, and in addition it is the self appraisal of his progress, reliable review and change towards his destinations which is basic. As per the business headway, it is basic to be clear and focused towards a complete target in his calling. He should be firm on his decision on what he should be and work ceaselessly towards accomplishing that level. Slanting: To have the ability to pick up from each and every open situation and apply a vague taking's in different settings from and when required. It's books, and also picking up from regular experience, from playing a preoccupation, working at home, supporting his interest, taking in can be from anything and every condition a man go over, however what is basic to check whether we apply a comparative when we go up against any situation, that is more fundamental (Hanson, 2013). It is the trading of our bringing in association beginning with one condition then onto the following situation is the thing that we ought to be extraordinary at. Sensible considering: Person should must have the ability to use his reasoning capacity and cognizant instinct towards securing a conflict or making an impression. A masterminding with no reliable speculation set up can never convey positive result. He needs to anticipate the effects of the orchestrating early and that is recently possible when he can think honestly and apply the right speculation behind the decision taken or else it can simply make an adversarial result (Marchegiani and Phau, 2013). Self judgment: One of the most basic aptitudes is to have the ability to judge and question his own particular execution. Unless a man can consider his own specific execution and find where he stays as indicated by his craving and concentrate his sort falls, he can never revaluate and find the reason and moreover the reactions for the mixed up result (Khailani and Perera, 2013). It is self judgment and revaluation which can fill in as the medicinal measure and can reproduce the situation and change the failure to advance. Proposed Professional Development Program Strengths: My own organization in the association and central capacities are extraordinary and my point by point learning is generally steady for my level of planning. I grabbed conviction from showing that I could adjust to the weights of the L and M course, even with rest depravation. I was assessed to be made in the midst of feasible work and gave clear heading. Having the opportunity to lead a gathering over an extended time allotment, I displayed that I can give clear bearing and direct people to fulfill specific endeavors while under weight. Shortcomings: It was difficult to keep up the work/life alter and keep up my physical wellbeing benchmarks in the midst of academic examinations. In this way I have lost some physical health. I need to take extra time in organizing an errand by and large before directions my subordinates. Ie give the game plan not present the issue. My understanding of the gage organizing process is up 'til now shallow in places and requires more detail. Remembering the ultimate objective to create my trust all together I require all the more comprehension of gathering organization in different circumstances. Opportunities: Demonstrate to my manager that I have had both sorted out organization and expert get ready and Balance work and individual obligations. Experience of driving gatherings to finish specific errands. In like manner to include that I have been exhibited to a more sorted out approach to manage separating issues which will enable me in giving clear courses of action to will be of a motivating force to the idea of my work for the association I work for. This activity gives a space to energizing in a riotous business condition to achieve a better work life change empowering me than be strengthened and more drew in at work. I can approach the assistance of my line executive to give me heading on self-change. The association formal yearly examination process will give a wellspring of guaranteed input. Immediate Goals (next a year): Completing the training course for a manager remembering the true objective to wind up obviously met all requirements for engagement in complex business expand works out. (I recognize that some of these goals may slip into year 2 however no further). Have duty regarding a basic cross-down to earth wander at work. Medium Term Goals (next 2 3 years): Be given obligation in regards to driving and managing a little gathering of in help of a testing business broaden. Participate in supporting a couple of components of a cross-valuable wander assemble which gives me important business presentation. Longer Term Goals (After 3-4 years): Gain progression to focus organization and get an assistance of work partners and senior executives. Be given commitment in regards to managing a huge gathering of direct reports/different gatherings (Work towards transforming into a Head of Department) Conclusion The game plan is to coordinate disparagement sessions and practice however much as could be normal. This would keep me from any kind dread in me while presenting progressing. Everything considered, showing a piece of information convincingly is basic to a head and there is gets all the more critical to get arranged on the presentation capacities. In like manner I believe these instructional courses will allow me to get the assurance to show before swarm or a business gathering. I would join some short courses, go to classes and workshops on convincing organization quality progression, be that as it may I am reliably a not too bad helpful individual yet I need to get the sureness and nature of driving a gathering as well. I furthermore would work with some senior level organization people who are at essential initiative master level to find more on the fitness and endeavor to improve. From the Plan developed by me, I am extremely sure that I am on the right way and moreover beyond any doubt that I can overcome the weaknesses I have in some specific fields with help from internal and external sources and besides would endeavor to use my strong concentrations to overpower over my inadequacies. I require t be bound for progress and would need to view myself as to be a decent case for people who needs to win in money related range and need to reach to the managerial level and start his own business. Bibliography Baldwin, C., Arturo Garza-Reyes, J., Kumar, V., Rocha-Lona, L. (2014). Personal development review (PDR) process and engineering staff motivation. Journal of Manufacturing Technology Management, 25(6), 827. https://doi.org/10.1108/JMTM-01-2013-0001 Beausaert, S., Segers, M., Fouarge, D., Gijselaers, W. (2013). Effect of using a personal development plan on learning and development. Journal of Workplace Learning, 25(3), 145158. https://doi.org/10.1108/13665621311306538 Beausaert, S., Segers, M., Fouarge, D., Gijselaers, W. (2013). Journal of Workplace Learning Effect of using a personal development plan on learning and development Effect of using a personal development plan on learning and development. Journal of Workplace Learning An International Journal Iss Journal of European Industrial Training, 25(11), 145158. Retrieved from https://dx.doi.org/10.1108/13665621311306538%5Cnhttps://dx.doi.org/10.1108/14777280610706167%5Cnhttps://dx.doi.org/10.1108/03090599410073550 Brad, I. (2014). Business Plan - Major Management Tools in Development of a Business. Management / Lucrari Stiintifice Seria I, Management, 16(2), 214217. Retrieved from https://library.gcu.edu:2048/login?url=https://search.ebscohost.com/login.aspx?direct=truedb=bthAN=97749693site=eds-livescope=site Butler-Adam, J. (2013). Education, training and innovation in the National Development Plan 2030. South African Journal of Science, 109(12). https://doi.org/10.1590/sajs.2013/a008 Chen, G., Bao, J., Huang, S. (Sam). (2014). Developing a Scale to Measure Backpackers Personal Development. Journal of Travel Research, 53(4), 522536. https://doi.org/10.1177/0047287513500392 Economic Planning Unit. (2015). Eleventh Malaysia Plan?: Anchoring Growth on People. Rancangan Malaysia Kesebelas (Eleventh Malaysia Plan)?: 2016-2020. https://doi.org/10.1017/CBO9781107415324.004 Eisele, L., Grohnert, T., Beausaert, S., Segers, M. (2013). Employee motivation for personal development plan effectiveness. European Journal of Training Development, 37(6), 527543. https://doi.org/10.1108/EJTD-02-2013-0015 Faizah Ahmad, Ibrahim Mohd, Syra Lawrance Maidin, Zainol, R., Norzailawati Mohd Noor. (2013). Malaysian Development Plan System: Issues And Problems, One Decade After Its Reform (2001-2011). Planning Malaysia: Journal of the Malaysian Institute of Planner Malaysia, XI, 120. Farrell, D., Keenan, P., Knibbs, L., Jones, T. (2013). Enhancing EMDR clinical supervision through the utilisation of an EMDR process model of supervision and an EMDR personal development action plan. Social Sciences Directory, 2(5), 625. https://doi.org/10.7563/SSD_02_05_01 Filipe, H. P., Silva, E. D., Stulting, A. A., Golnik, K. C. (2014). Continuing professional development: best practices. Middle East African Journal of Ophthalmology, 21(2), 13441. https://doi.org/10.4103/0974-9233.129760 Hanafiah, M. H., Jamaluddin, M. R., Zulkifly, M. I. (2013). Local Community Attitude and Support towards Tourism Development in Tioman Island, Malaysia. Procedia - Social and Behavioral Sciences, 105, 792800. https://doi.org/10.1016/j.sbspro.2013.11.082 Hanson, B. (2013). The leadership development interface: Aligning leaders and organizations toward more effective leadership learning. Advances in Developing Human Resources, 15(1), 106120. https://doi.org/10.1177/1523422312465853 Hinojosa, J. (2012). Personal strategic plan development: Getting ready for changes in our professional and personal lives. American Journal of Occupational Therapy, 66(3). https://doi.org/10.5014/ajot.2012.002360 Kamariah, N. (2015). Eleventh Malaysia Plan 2016-2020. Paper Presented to the MPI Seminar Positioning Malaysian Real Estate: Post GST 11th Malaysia Plan 2015, Kuala Lumpur, 25 August, (August 2015), 1370. Retrieved from https://www.micci.com/downloads/11MP.pdf Khailani, D. K., Perera, R. (2013). Mainstreaming disaster resilience attributes in local development plans for the adaptation to climate change induced flooding: A study based on the local plan of Shah Alam City, Malaysia. Land Use Policy, 30(1), 615627. https://doi.org/10.1016/j.landusepol.2012.05.003 Managers.org. (2016). A Guide To a Personal Development Plan. Managers.org, 7. Retrieved from https://www.managers.org.uk/~/media/ET/checklist/Personal-Development-Plan-Example-Guide.pdf Marchegiani, C., Phau, I. (2013). Development and validation of the Personal Nostalgia Scale. Journal of Marketing Communications, 19(1), 2243. https://doi.org/10.1080/13527266.2010.542078 Mumpuni, M., Sukarno, S. (2014). Design and Implementation Money Management Web Based Application for Personal and Family Proposed for CV. X. Procedia - Social and Behavioral Sciences, 115(Iicies 2013), 444459. https://doi.org/10.1016/j.sbspro.2014.02.452 P.D.P, G. (2017). GUIDE to the COMPLETION of A PERSONAL DEVELOPMENT PLAN What is a Personal Development Plan? Chartered Management Institute, 16. Retrieved from https://www.managers.org.uk/~/media/ET/checklist/Personal-Development-Plan-Example-Guide.pdf Qian, Z. (2013). Master plan, plan adjustment and urban development reality under Chinas market transition: A case study of Nanjing. Cities, 30(1), 7788. https://doi.org/10.1016/j.cities.2011.12.010 Sadruddin, M. M. (2012). Discipline - Improving Classroom Management through Action Research: A Professional Development Plan. Journal of Managerial Sciences, 6(1), 2342. Retrieved from https://search.ebscohost.com/login.aspx?direct=truedb=bthAN=77747509lang=essite=ehost-live Snedaker, S., Rima, C. (2014). Chapter 7 - Business Continuity/Disaster Recovery Plan Development. Business Continuity and Disaster Recovery Planning for {IT} Professionals (Second Edition), 369411. https://doi.org/https://dx.doi.org/10.1016/B978-0-12-410526-3.00007-6 van Es, J. M., Visser, M. R. M., Wieringa-de Waard, M. (2012). Do GP trainers use feedback in drawing up their Personal Development Plans (PDPs)? Results from a quantitative study. Medical Teacher, 34(11), e718e724. https://doi.org/10.3109/0142159X.2012.670327 Yusoff, S. M., Yusof, F., Arshad, A. F. (2014). An Analysis of Local Plan for Development Control at Local Planning Level in the State of Selangor. Procedia - Social and Behavioral Sciences, 153, 574584. https://doi.org/10.1016/j.sbspro.2014.10.090

Saturday, November 30, 2019

The Typical College Essay free essay sample

Every fall thousands of high school seniors stare blankly into their computer screen and ponder the same thing: college essays. The stories of triumph, the stories of hardship, and the stories of significant events begin to flow from students’ brains into their computers one tale at a time. However, what they do not realize is that there are millions of stories like theirs out there, being read simultaneously by college administrators who have more often than not read their story before. The truth is after so many life changing college essays they are typically no longer unique, they are simply common. Administrators say it is the only way for their college to â€Å"look inside the person on their transcript†, so after reflecting what will make me stand out from the crowd of other smart ambitious applicants, I conclude that it is best to just focus on the small details that make me who I am. We will write a custom essay sample on The Typical College Essay or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Ever since the age of three my life has been dedicated to my education, my skating, and most importantly my family. My mother was an army child who grew up in three different countries, and my father immigrated to the United States from Costa Rica at age twelve. My parents are my anchor, both of whom consistently support and help me learn from their hardships and obstacles. I have friends from all over the world, whom I have met traveling with U.S Figure Skating and, because of the miracle of I-chat; I am able to talk to them constantly. This past year I competed in three different countries (The Netherlands, Italy, and Belarus), which was certainly difficult when it came to making up school work, but these were life changing moments, that not your average seventeen year old gets to experience. Everyone has flaws, including me. Most of the greatest characters in literature have them. But unlike Macbeth, Odysseus and Victor Frankenstein, mine do not lead to a tragic downfall. We cou ld get into my occasional sarcasm and pessimism; however, it would be irrelevant for they are frequently counteracted by my great sense of humor, overpowering motivation, and sincere concerns for my friends and their issues. I love to help people, and more often then not I am there for my friends before I am there for myself. But there is always the catch, the characteristics that make me different, that set me apart from everyone else. I could talk about the fears I have overcome, the places I have gone, the sacrifices I have made; however, this will make me sound pompous and arrogant, where I am the opposite: humble and modest. No matter which way I write, â€Å"I am the 2008 National Figure Skating Junior Ladies Bronze Medalist† it always sounds self-important, so why would I write it if I would never bring it up in a daily conversation? This is a part of me that I keep separate from my school life even as I juggle a training schedule of four hour a day, six days a week, f ifty two weeks a year, and maintain honor roll status with a semblance of teenage life. My schedule is not exactly common, and may seem hectic to most people; however, it is what I love to do, it is a part of who I am. After so many applications of â€Å"who has changed my life, what I have overcome, and why I have changed,† it all becomes too cliche and monotonous. It seems as though everyone has an exclusive story to tell. So how do the truly unique people of the world, like I stand out? Maybe there is a reason the college essay is called a â€Å"common application† after all, maybe it is the application for those who are common. Because in the end those who are common will always want to be different, and those who are distinct will always search for something a little more humble, and a little more down to earth. I have never really led a typical life like most students, so why change now and write a typical college essay? Instead I have tried to convey you somethi ng about my personality, my brains and my talent, that make me a great friend, student and athlete who stands out from the crowded pile of life defining essays on your desk.

Tuesday, November 26, 2019

50 Types of Propaganda

50 Types of Propaganda 50 Types of Propaganda 50 Types of Propaganda By Mark Nichol Are you a propagandist? If you write nonfiction intended to persuade, yes, by a broad definition, you almost certainly are. Here are fifty terms for, and definitions of, forms of propaganda, at least one of which such writers will likely employ in a given piece of content. Propaganda (the word is from a New Latin term meaning â€Å"propagating,† synonymous in this connotation with publicizing) has been defined as â€Å"communication intended to shape perceptions, manipulate cognition, and direct behavior.† That’s a broad definition a narrower one would limit propaganda to willful, prejudicial manipulation of information but it helps writers and readers understand that because almost any content can be considered propaganda, they must be alert to the subtext of almost any content they produce or consume. 1. Ad hominem: attacking opponents rather than opponents’ ideas or principles 2. Ad nauseam: repeating ideas relentlessly so that the audience becomes inured to them 3. Appeal to authority: use of authority figures (or perceived authority figures such as celebrities) to support ideas 4. Appeal to fear: exploitation of audience anxieties or concerns 5. Appeal to prejudice: exploitation of an audience’s desire to believe that it is virtuous or morally or otherwise superior 6. Bandwagon: exploitation of an audience’s desire to conform by encouraging adherence to or acceptance of idea that is supposedly garnering widespread or universal support 7. Beautiful people: depiction of attractive famous people or happy people to associate success or happiness with adherence to an idea or cause or purchase of a product 8. Black-and-white fallacy: presentation of only two alternatives, one of which is identified as undesirable 9. Classical conditioning: association of an idea with another stimulus 10. Cognitive dissonance: using a favorable stimulus to prompt acceptance of an unfavorable one, or producing an unfavorable association 11. Common man: adoption of mannerisms and/or communication of principles that suggest affinity with the average person 12. Cult of personality: creation of an idealized persona, or exploitation of an existing one, as a spokesperson for an idea or a cause 13. Demonizing the enemy: dehumanizing or otherwise denigrating opponents to sway opinion 14. Dictat: mandating adherence to an idea or cause by presenting it as the only viable alternative 15. Disinformation: creating false accounts or records, or altering or removing existing ones, to engender support for or opposition to an idea or cause 16. Door in the face: seeking compliance with a request by initially requesting a greater commitment and then characterizing the desired outcome as a compromise or a minor inconvenience 17. Euphoria: generating happiness or high morale by staging a celebration or other motivating event or offer 18. Fear, uncertainty, and doubt: disseminating false or negative information to undermine adherence to an undesirable belief or opinion 19. Flag waving: appealing to nationalism or patriotism 20. Foot in the door: manipulation by encouraging a small gift or sacrifice, which establishes a bond that can be exploited to extract more significant compliance 21. Glittering generalities: applying emotionally appealing but vague and meaningless words to an idea or cause 22. Half-truth: making a statement that is partly true or only part of the truth, or is otherwise deceptive 23. Inevitable victory: assurance of uncommitted audience members and reassurance of committed audience members that an idea or cause will prevail 24. Join the crowd: communication intended to persuade the audience to support an idea or cause because it is or will be the dominant paradigm 25. Labeling or name-calling: using euphemistic or dysphemistic terms to encourage a positive or negative perception of a person, an idea, or a cause 26. Latitudes of acceptance: introducing an extreme point of view to encourage acceptance of a more moderate stance, or establishing a barely moderate stance and gradually shifting to an extreme position 27. The lie: false or distorted information that justifies an action or a belief and/or encourages acceptance of it 28. Love bombing: isolation of the target audience from general society within an insular group that devotes attention and affection to the target audience to encourage adherence to an idea or cause 29. Managing the news: influencing news media by timing messages to one’s advantage, reinterpreting controversial or unpopular actions or statements (also called spinning), or repeating insubstantial or inconsequential statements that ignore a problem (also called staying on message) 30. Milieu control: using peer or social pressure to engender adherence to an idea or cause; related to brainwashing and mind control 31. Obfuscation: communication that is vague and ambiguous, intended to confuse the audience as it seeks to interpret the message, or to use incomprehensibility to exclude a wider audience 32. Operant conditioning: indoctrination by presentation of attractive people expressing opinions or buying products 33. Oversimplification: offering generalities in response to complex questions 34. Pensà ©e unique (French for â€Å"single thought†): repression of alternative viewpoints by simplistic arguments 35. Quotes out of context: selective use of quotations to alter the speaker’s or writer’s intended meaning or statement of opinion 36. Rationalization: use of generalities or euphemisms to justify actions or beliefs 37. Red herring: use of irrelevant data or facts to fallaciously validate an argument 38. Reductio ad Hitlerum: persuasion of an audience to change its opinion by identifying undesirable groups as adherents of the opinion, thus associating the audience with such groups 39. Repetition: repeated use of a word, phrase, statement, or image to influence the audience 40. Scapegoating: blaming a person or a group for a problem so that those responsible for it are assuaged of guilt and/or to distract the audience from the problem itself and the need to fix it 41. Selective truth: restrictive use of data or facts to sway opinion that might not be swayed if all the data or facts were given 42. Sloganeering: use of brief, memorable phrases to encapsulate arguments or opinions on an emotional rather than a logical level 43. Stereotyping: incitement of prejudice by reducing a target group, such as a segment of society or people adhering to a certain religion, to a set of undesirable traits 44. Straw man: misrepresentation or distortion of an undesirable argument or opinion, or misidentifying an undesirable persona or an undesirable single person as representative of that belief, or oversimplifying the belief 45. Testimonial: publicizing of a statement by an expert, authority figure, or celebrity in support of an idea, cause, or product in order to prompt the audience to identify with the person and support the idea or cause or buy the product 46. Third party: use of a supposedly impartial person or group, such as a journalist or an expert, or a group falsely represented as a grassroots organization, to support an idea or cause or recommend a product 47. Thought-terminating clichà ©: use of a truism to stifle dissent or validate faulty logic 48. Transfer: association of an entity’s positive or negative qualities with another entity to suggest that the latter entity embodies those qualities 49. Unstated assumption: implicit expression of an idea or cause by communication of related concepts without expressing the idea or cause 50. Virtue words: expression of words with positive connotations to associate an idea or cause with the self-perceived values of the audience Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Farther vs. FurtherA While vs Awhile35 Synonyms for Rain and Snow

Friday, November 22, 2019

Definition and Examples of Symbolic Action

Definition and Examples of Symbolic Action A term used by 20th-century rhetorician Kenneth Burke to refer in general to systems of communication that rely on symbols. Symbolic Action According to Burke In Permanence and Change (1935), Burke distinguishes human language as symbolic action from the linguistic behaviors of nonhuman species. In Language as Symbolic Action (1966), Burke states that all language is inherently persuasive because symbolic acts do something as well as say something. Books such as Permanence and Change (1935) and Attitudes Toward History (1937) explore symbolic action in such areas as magic, ritual, history, and religion, while A Grammar of Motives (1945) and A Rhetoric of Motives work out what Burke calls the dramatistic basis of all symbolic action. (Charles L. ONeill, Kenneth Burke. Encyclopedia of the Essay, ed. by Tracy Chevalier. Fitzroy Dearborn, 1997) Language and Symbolic Action Language is a species of action, symbolic actionand its nature is such that it can be used as a tool. . . .I define literature as a form of symbolic action, undertaken for its own sake.(Kenneth Burke, Language as Symbolic Action. Univ. of California Press, 1966)To comprehend symbolic action, [Kenneth] Burke dialectically compares it with practical action. The chopping down of a tree is a practical act whereas the writing about the chopping of a tree is a symbolic art. The internal reaction to a situation is an attitude, and the externalization of that attitude is a symbolic action. Symbols can be used for practical purposes or for sheer joy. For instance, we may use symbols to earn a living or because we like to exercise our ability to use them. However philosophically distinct the two are, they often overlap.(Robert L. Heath, Realism and Relativism: A Perspective on Kenneth Burke. Mercer Univ. Press, 1986)The lack of a clear definition of symbolic action in The Philosophy of Literar y Form [Kenneth Burke, 1941] is not the weakness some might imagine it to be, for the idea of symbolic action is just a beginning point. Burke is simply distinguishing between broad classes of human experience, with the intention of confining his discussion to the dimensions of action in language. Burke is more interested in how we craft language into a strategic or stylized answer (that is, in how symbolic action works) than in defining symbolic action in the first place. (Ross Wolin, The Rhetorical Imagination of Kenneth Burke. Univ. of South Carolina Press, 2001) Multiple Meanings The conclusion to be drawn from setting various definitions of symbolic action side by side is that [Kenneth] Burke does not mean the same thing every time he uses the term. . . . An examination of the many uses of the term reveals that it has three separate but interrelated meanings . . .: linguistic, representative, and purgative-redemptive. The first includes all verbal action; the second covers all acts which are representative images of the essential self; and the third includes all acts with a purgative-redemptive function. Clearly, symbolic action includes much more than poetry; and clearly, almost anything from the full range of human action could be a symbolic act in one or more of the senses given above. . . .Burkes almost dogmatic assertion that all poetic acts are always symbolic acts in all three meanings is one of the unique features of his system. His argument is that though any act may be symbolic in one or more ways, all poems are always representative, purgative-redemptive acts. This means that every poem is the true image of the self which created it, and that every poem performs a purgative-redemptive function for the self. (William H. Ruec kert, Kenneth Burke and the Drama of Human Relations, 2nd ed. Univ. of California Press, 1982)

Thursday, November 21, 2019

Race, Gender, Imperialism and American History Essay

Race, Gender, Imperialism and American History - Essay Example Historical accounts make it abundantly clear that it is the combination of the three key factors i.e. race, gender, and sexuality that has helped shape some of the major domestic and foreign policies in the United States. This essay looks at how the politics of race, gender, and sexuality contributed in shaping the domestic and foreign policies in America as we know today by exploring the American history and through a comprehensive study of its culture and the identities of the people of color which greatly influenced the country's overall political framework. Race: Causes & History Racism first emerged in the 16th and more specifically during the 17th century when Europeans began enslaving people from Africa as well as the new world. During this period however racism meant that 'certain people who were defined as non-Europeans find themselves ruled and governed by Europeans'. Causes: The key motivation behind it was grounded in economics driven by the motive of profit maximization. The laws that encouraged racism and the racial segregation of people of color were hence developed to enable the whites to use the non-whites as commodities / resources that helped them in achieving their profit objectives. Most of these slaves were hired by the whites to work on plantations since ownership of slaves was regarded as the greatest form of wealth (Racism - A History). The underlying factors that led to the rampant racist attitudes towards the people of color were the inherent fear and apprehension regarding these 'foreign' races. Blacks, for instance, were perceived as half humans and half animals (Racism: A History) while the Native American tribes were perceived as brutes who kill defenseless women and children (Baigell 4). The concept of â€Å"race† during a fair part of the 19th century was defined strictly with regard to the skin color and the individuals were socially categorized in accordance with their respective race with Europeans (whites) occupying the top spot. However, in 1922 in the case of Ozawa v United States the courts ruled that 'the test of race afforded by the color of the skin of each individual is impracticable as that differs greatly among persons of the same race, even among Anglo-Saxons, ranging by imperceptible gradations from the fair blond to the swarthy brunette, the latter being darker than many of the lighter hued persons of the brown or yellow races'. Thus suggesting that racial boundaries cannot be bound by skin color alone and hence cannot be used to racially divide people (Lopez 195). You need a transitional sentence that connects this paragraph to the next. So even though the law exists, racism still prevails at an institutional level. The legal and judicial sy stem in the U.S. had time and again used the law as a tool of racial segregation. One such instance is the case of the manner in which the U.S. used the law to prevent mass migration of Chinese workers to California during the gold rush. The state of California passed its first anti-Chinese laws during the 1850s including the levying of a special tax targeted at the Chinese to dissuade them from flooding American shores in hordes (Bill Moyers Special:

Tuesday, November 19, 2019

Genetic Counseling Essay Example | Topics and Well Written Essays - 250 words

Genetic Counseling - Essay Example A victim child for example loses sight, cognitive ability, and ability to respond to the environment. It is caused by the child’s body’s inability to secrete â€Å"hexosaminidase-A† enzyme that leads to excessive accumulation of lipids in brain cells (Genome, 2011, p. 1). The disorder can be detected from a child’s physical and cognitive deterioration such lost sight and hearing, â€Å"dementia, seizure, and an increased startle reflex to noise† (Ninds, 2011, p. 1). There is currently no treatment for the disorder though supportive care may temporarily sustain a victim’s life. Victims however die before attaining five years (Ninds, 2011). Identification of the disease in a child means that both parents recessively have the disorder. This however only implies a 25 percent chance of having a sick child because the disease is only effective if a child receives dominant defective genes from both parents (Ncbi,

Saturday, November 16, 2019

Participatory Action Research Essay Example for Free

Participatory Action Research Essay The youth group was started in 2004 after the youths realized something was going wrong in the community and they were the right people to rectify the situation. They then came together and registered with the Ministry of Culture and Social Services Youth Affairs. It’s a non-profit making organization whose purpose is to address the needs of the youths and to improve the living standards of the community. The group brings together youths of both genders and has no ethnic or racial barriers as it believes youths from whatever background experience the same problems and must come together in order to solve them. Majority of the youths are trained in various fields of education and so it’s a pool of educated young men and women committed to be difference makers in other people’s lives. Currently the group has thirty five fully registered and active members but there is room for more members to join them. Since its formation, the group has provided their voluntary services beyond area of operation to improve the well being of the community. Their areas of activities include youths and community mobilization and awareness on HIV/AIDS, Sexually Transmitted Diseases (STDs), guidance and counseling services, education on income generating activities, youth and community education on alcohol and drug abuse, education on leadership and administration, planning and accountability, tree planting exercise and offering voluntary services for the well being of the community. The group is seeking to address the most pressing needs that are affecting them and the community where they are living. These pressing need collaborative efforts as they cannot be solved by the community alone as they need technical expertise and some substantial funding. These needs were prioritized according to their impact in the community and they include; the high unemployment rate among the youth, gender disparity due to the culture, and idleness among the youths leading to irresponsible youth behavior, high infection rate of AIDS and other venereal diseases, drug abuse, poor farming methods leading to food insecurity and afforestation problem.. The members agreed that they had the brains, knowledge and skills and if put together and shared will bring a big change among the group members, other youths and the community at large. Though they have had challenges especially from the elderly community members when discussing on sexual issues, the group is committed to continue working until they have attained their set objectives. Their services to the community have effected some positive changes, which have commended by the community members. The group also works with other major stakeholders who have been helpful to the group in terms of training and financial support. These include the Community Based Organizations, Non-Governmental Organizations, Religious Organizations, Society and the Government to improve the living standards of the community. These stakeholders have been very helpful to the youth group because they have been offering training without charging them any fee, giving the youths some incentives as well as the community and funding their projects at some level. They have been able to work with the group since it was started and have promised they will continue working with them as long as keep the agreement with them. The possible research question that could be answered if the researcher collaboratively worked the major stakeholders is to find out whether their input into the group has had and positive impact to the youth group and to the community. This research question will be a guide to getting some critical information which will be used by the group to improve on the areas that they are not performing well (The research question could be as follows; What has been your input to the group and has it had any impact to the group and to the society? ) The benefits of doing the work the researcher is proposing is that it could again help the group to be able to identify their weakness and then find out solutions for them. It will also open another door for them to meet other partners through the researcher who will pump in some more useful input to the group. Through their interaction with them some critical issues may rise which could not have been solved, but it will be an opportunity to solve them. In one way the group could be advertising or selling itself and what they are undertaking through these formal discussions as the contents of the discussions will be published somewhere, which will get some support for the group. This could be beneficial to the group and to the researcher as he/she will be able to learn more about how groups work. As concerns to the ethical issues, the protocol has to be followed and the group has to be consulted first before anything happens. There should be respect for the group and any information about the group should be kept secret as it is. The researcher should make sure that he/she work within the guidelines of the group and should she/he need any information should follow the right channels but not go to public and tell the public about the group against their wishes References Luft, J (1984). An Introduction to Group Dynamics (3rd Edition). Mountain View, CA: Mayfield Toseland, R Rivas, R. (2005) Introduction to Group Practice, Allyn Bacon. New York.

Thursday, November 14, 2019

Do Not Go Gentle Into That Good Night, by Dylan Thomas Essay -- fight

Dylan Thomas was born in the Britain in 1914. He was a Welsh poet and writer who wrote exclusively in English. According to Poets Organization,† His father was an English Literature professor at the local grammar school and would often recite Shakespeare to Thomas before he could read† (1). The home education developed his writing style which led him to have his first piece of work published in 1925. The poem,† Do Not Go Gentle into That Good Night† was written by Dylan Thomas in 1945 during the last illness of his father's life. Thomas addressed this poem to his father whose eyesight and general health were failing. He expresses a powerful message about the flight and passage of death in his poem. Meanwhile, he begs his father to fight against the darkness which is taking over and leading him into the afterlife. In this villanelle form poem, through the use of the metaphor language and images, especially the parallelism, writer gives examples of wise men, goo d men, wild men, and grave men to his father who was dying at the time this poem was written and also tires to convince his father to fight against the coming death. Thomas thinks a man who is dying in an old age should not die quietly, but fight with death until the last second. He begins the poem with second-person point of view and constantly reminds readers not to go gently into death and darkness, but rather to fight with them. To express the death and darkness, In the first stanza, Thomas uses a metaphor in which day represents life, night represents the afterlife and close of day represents the moment of death,† Do not go gentle into that good night,†¦, at close of day†(line 1-3). The first line of the poem is also a refrain. To makes reader notice this sentence, wri... ...getic, warm, intimate acts. â€Å"Fierce tears† images passion in nature. Thomas hopes that his father can fight with death. He also asks him not be indifferent or accept death mildly. Life is limited; therefore we need to fight to do the most and the best things without any doubting. Even when we face with death, we also need the passion to live, no matter what the result is. So the poet naturally prays his father to fight with death again in the last stanza, â€Å"Do not go gentle into that good night, Rage, Rage, against the dying of the light† (line 18-19). The cycle of life and death formed a constant underlying theme in this poem. Thomas once brings readers into the darkness and death meanwhile, makes readers understand the meaning of life and death. Even at the end of life, everyone should attempt to "burn" with life, to "rage against the dying of the light". Do Not Go Gentle Into That Good Night, by Dylan Thomas Essay -- fight Dylan Thomas was born in the Britain in 1914. He was a Welsh poet and writer who wrote exclusively in English. According to Poets Organization,† His father was an English Literature professor at the local grammar school and would often recite Shakespeare to Thomas before he could read† (1). The home education developed his writing style which led him to have his first piece of work published in 1925. The poem,† Do Not Go Gentle into That Good Night† was written by Dylan Thomas in 1945 during the last illness of his father's life. Thomas addressed this poem to his father whose eyesight and general health were failing. He expresses a powerful message about the flight and passage of death in his poem. Meanwhile, he begs his father to fight against the darkness which is taking over and leading him into the afterlife. In this villanelle form poem, through the use of the metaphor language and images, especially the parallelism, writer gives examples of wise men, goo d men, wild men, and grave men to his father who was dying at the time this poem was written and also tires to convince his father to fight against the coming death. Thomas thinks a man who is dying in an old age should not die quietly, but fight with death until the last second. He begins the poem with second-person point of view and constantly reminds readers not to go gently into death and darkness, but rather to fight with them. To express the death and darkness, In the first stanza, Thomas uses a metaphor in which day represents life, night represents the afterlife and close of day represents the moment of death,† Do not go gentle into that good night,†¦, at close of day†(line 1-3). The first line of the poem is also a refrain. To makes reader notice this sentence, wri... ...getic, warm, intimate acts. â€Å"Fierce tears† images passion in nature. Thomas hopes that his father can fight with death. He also asks him not be indifferent or accept death mildly. Life is limited; therefore we need to fight to do the most and the best things without any doubting. Even when we face with death, we also need the passion to live, no matter what the result is. So the poet naturally prays his father to fight with death again in the last stanza, â€Å"Do not go gentle into that good night, Rage, Rage, against the dying of the light† (line 18-19). The cycle of life and death formed a constant underlying theme in this poem. Thomas once brings readers into the darkness and death meanwhile, makes readers understand the meaning of life and death. Even at the end of life, everyone should attempt to "burn" with life, to "rage against the dying of the light".

Monday, November 11, 2019

Pizza Pan Business Plan Essay

P ? ? ? ? izza Pan is an Australian Company, has developed two new styles of frozen pizza that is lite-cheese, single size whole meal pizza and a jumbo, topping-plus pizza. Pizza Pan is considering undertaking a promotional campaign to market these new varieties in Malaysia. As a marketing manager, we are required to: To outline possible marketing goal for Pizza Pan in promoting these new products. To identify and analyses target markets for these two products. To develop a marketing mix for ONE of these product. To develop an appropriate competitive marketing strategies for Pizza Pan ? In order to outline possible marketing goal for Pizza Pan in promoting these new products. So fast food is one of the world’s largest growing food types. As such Pizza Pan is also one of the well known companies in frozen pizza. This has currently developed two new styles of frozen Pizza. One of the pizzas is a light-cheese, single-size and whole meal pizza whereas another pizza favor is a jumbo, topping-plus pizza. As all of us knew, Malaysia which is a multicultural country which populate by more than 2. 8 million people and they loves experiencing new products and specially food and this country surrounded by hyper-competitors, yet Pizza Pan is considering undertaking a promotional campaign to market these new varieties in Malaysia. Obviously in order to promote these products effectively and efficiently the company needs planning ahead the marketing goals and strategies. Since Malaysia population was 28,728,607 during July 2012. Meanwhile there are 28,728,607 people on Malaysia, out of 29. 6% of Malaysian was 0-14 years old; 65.4% who are in 15-64 years old and there are also over 5% of Malaysian are 65 years old and above. Refer to the index shown; we had decided the goal of Pizza Pan is within one year 80% of Malaysian will get know Pizza Pan. We set the goal at 80%, there are 29. 6% of people are 0 to 14 years old in Malaysia let ignore the baby so we minus out 15 % on the group of age in 0 to 14 year olds so it will be 14. 6% of people who are in 9 to 14 years old. When added up with the group who are in 15 to 64 years old, 65. 4% + 14. 6% there are 80%. Now 80% of Malaysian there are all who can have Pizza or who love Pizza. It’s because baby who just born will not able to enjoy Pizza Pan and People Who over 65 years old will not like fast food or less although when they are young they like to have it. So we decided to minus out this two group therefore Pizza Pan has specific segments to achieve. Then, another goal would be associative in promoting these new Pan Pizza. One of it is to become the market share leader of frozen pizza products amongst its other competitors. Due to that creating customer’s awareness is also another important goal in promoting these new products. Whereby the company is aiming of rising up to 80% awareness towards these products and beat the rest of the competitors. In simple word, Pizza Pan Company also aims in retaining new customers into long term customers. With this, sales of the new product can be increased due to excellent brand image, attractive advertisement, showing the temptation to eat the product which has been positioned in consumers mind and their willingness to spend the money or experience new products on how creativity of the product can meet their satisfaction comparing to the standards favor of frozen pizza. In brief, we expect customers be aware of these new products in the market. For instance, during the first promotional period of these products, we are targeting the sales of RM2 billion for the frozen pizzas with low price strategy to gain the market share during the growth of life-cycle. In addition achieving true and loyalty customers towards the products is also our objective. In order to be â€Å"first among equals† in a category, the company needs to be more innovative by designing more alternatives selection for consumers. Besides, the company needs to promote the category brand first after only individual brand. Due to promoting frozen pizza it has an advantage like promotional saying â€Å"let frozen pizza refresh you today†, â€Å"Eat fresh anytime frozen pizza†, â€Å"Instant pizza, frozen pizza† â€Å"Ready to eat any time† etc†¦. ? In order to identify and analyses target markets for these two pizza products target markets for Pizza Pan Company are demographic, geographical, psychographic and behavioral. The company is intending to promote the two new products into the selected target markets. This would be metropolitan cities such as Kuala Lumpur, Johor Bahru, Selangor, Penang etc†¦ From the demographic market point of views, Pizza Pan Company is targeting for the highest expiation of consumers which are between 18 to 48 years of age and the expiation is starting to drop at the starting ages of 49 for the people. Besides, the company is not fixing the gender of consumers of selecting the products. Demographic speaking, the company is targeting for the single and married people who are like main customer for the company. It can be easy for the people who are individuals or even working marriage couples who are likelihood to consume frozen pizza and having busy life style and have to prepare meals for themselves. So it’s time consuming and full satisfaction for busy people. Moreover it will also ease the burdens of parent as even children can prepare their own meals in a very safe way. Not only income and occupation of consumers are included in the demographic market. For example, a person who is holding the high-position in the rapid changing world, can means he/she is high income earner who has to responsible with amount of workloads through working against its time. Hence, they are encountering frozen pizza is fast food and best convenient option for them to work through their days. Besides, the company is targeting for the Englisheducated students who are more likely to follow the western style by consuming frozen pizza as their priority frequent meal whereas Chinese -educated students are preferred in consuming flour products as their elementary needs such as rice. Since Malaysia is multicultural country and comprising of variety race with different religion. Therefore, Pizza Pan Company is taking into consideration of religion respects as their target market. As a result, two new frozen pizzas are promoting but restricting with no pork contents, namely â€Å"Halal† in order to be available for Malaysian consumers. Also, the young generation has becoming the target market to focus on nowadays. Owing to the lack of responsibilities that teenagers have and the lack of home cooked meals whiles home alone, along with current trends of impatience youngsters that everything must be â€Å"simple and fast†, thus frozen pizza is a quick alternative for meal. The geographical target market for the company is Malaysia. The company is targeting for the metropolitan such as Kuala Lumpur which is the capital of Malaysia and Penang as the second high population area. Johor Bahru with high population and the people who works in Singapore, so basically they don’t have time to cook or even eat outside food. However, the company would only develop the two new products to other urban area and rural area when the company’s see some progress or growth in economic situation. Besides that, it is also due to the reason that rural area people spending power is dependable on their own economic growth. This is generated in a traditional way for many decades instead of spending on a new product. Moreover, the new products are available in shopping malls, grocery shops and even schools. Another target markets owing to psychographic is individuals who value their health and diet. They are those who have a fast-paced life and don’t seem to have much time on their hands. They are those who find it difficult to fit in something health for lunch as anything that is â€Å"fast† is fast-food. For example, frozen pizza is quick, easy and delicious at the same time can have for lunch. The home oriented is the people who are willingly to stay in the house rather than hanging out for their lunch or dinner. Besides, target market to focus on for Pizza Pan is all social class can enjoy the frozen pizza as it is economical for everyone. With the outgoing and energetic personality individuals are on the list of target market because they might curious to come across of how delicious a new frozen pizza can be. The target markets for behavioral segmentations are benefits, usage status and attitude towards product. Attitude towards product is the emotional response in which positive attitude would affect the usage and loyalty status to a company. If the new frozen pizzas are meeting the customer’s satisfaction, hence new consumers would insist of consuming the pizza by shifting to the regular consumers. In order to benefits the on diet or health conscious consumers, Pizza Pan is designing the light-cheese, single -size and whole meal pizza with adequate nutritious guaranteed on the package. Moreover, the advantages of new frozen pizzas are only to be cooked in just 5 minutes. It would beneficial busy workers who are working around the clocks to be fast and convenient for their time efficiency yet economical for their livings in the rat race world. ? In order to develop a marketing mix for ONE of the products. The marketing mix is primarily made up of four variables and they are 4p’s which is Product, Place, Price, and Promotion. The marketing mix is often described as a method used in developing a viable marketing strategy, with each ingredient being used different ways and at different times based on the product or service one is trying to market . The type of place channels used by Pizza Pan is the direct channel. The direct channel is successful when there is a very large market that is geographically dispersed. The direct channel is also useful when there are a large number of buyers, but a small amount purchased by each. Pizza Pan uses two different methods of selling its products directly to the market. The first method of place used by Pizza Pan is free delivery as supplier’s . The Company would supply their products to wholesalers, retail chains, supermarkets and online but with certain amount of purchase or even small neighborhood grocers for their mass selling. The advantages of using the method are a lower search cost or easy to find for our consumer. Consumers will not have to search the lengths of the earth to find our product. Basically they could find it anywhere. Another method of distribution is for consumers to dine-in especially those who are travelers can go to the highway recreational stands or even conveniences stores like 24 hours Seven-Eleven shop to purchase the fresh from oven frozen pizza. It can mean convenient as â€Å"quick† and â€Å"take-away† products for the travelers eager of reaching the destination. Product Pizza Pan should offer a new product called â€Å"The Deluxe Plus† pizza. â€Å"The Deluxe Plus† is a light-cheese, single-size, whole meal pizza which is the alternative choice for the health-conscious who is on diet with light cheese content pizza along with the current trend that â€Å"slim is beautiful† for female who is likely to consume whole meal foods rather than origin flour foods. This new pizza will have many different competitive advantages. The first competitive advantage of â€Å"The Deluxe Plus† is dietetic food concerned for consumers. The second competitive advantage is the whole meal pizza which is in reasonable price and single-size than any other pizza on the market which is a jumbo pizza. In simple words, it would be a waste for an individual finish the pizza on time. Thus, â€Å"The Deluxe Plus† helps for cost-saving. Another competitive advantage is the Pizza Pan brand name. Pizza Pan has built an international brand name which means quality products. Since Pizza Pan will be introducing â€Å"The Deluxe Plus† customers will automatically think this is a high quality product. The final competitive advantage is that this product will be the special designed pizza to target Malaysian youth. â€Å"The Deluxe Plus† will target young generation or people between the ages of 18 and 48. This market purchases a lot of pizza each year, but very few pizza restaurants actually target them. It will be introduced on Rtm1, 2, 3, 8TV channel. During the introduction stage of the product life cycle, Pizza Pan will try to establish a market for the product and persuade early adopters to buy. â€Å"The Deluxe Plus† is expected to begin and declining the purchase intent after one year on the market. Pricing strategy plays an importance role too because it affects both revenue and buyer behavior. The retail pricing strategy allows Pizza Pan to charge a price that is lower than the competition, in order to promote the frequent sales since the market of the demand of suppliers and consumers are elastic. Customers are price sensitive and the quantity demanded will increase significantly as price decline. Therefore, several sales promotions and coupons will be used to lower the price below those competitors. For example, Pizza Pan is offering free pizza on purchase on two pizzas on special occasions like Chinese New Year, Deepavli or Raya holidays etc†¦ The high or low pricing strategy has several advantages. Firstly, pricing strategy will help to segment the market. Different groups of customers are willing to pay different prices for the same product. Pizza Pan is enabling to sell â€Å"The Deluxe Plus† to the consumers who are â€Å"first-come-firstserve† with economical price. Customers will be able to try something new when they purchase â€Å"The Deluxe Plus† and this exciting experience may bring those customers back to purchase other products. The main theme that will be used to promote â€Å"The Deluxe Plus† is youth. Since Life brand of tomato, chili or BBQ sauce is becoming the non-substitute items for Pizza, therefore it will be included in promotions like KFC. The main promotion will be a coupon to purchase â€Å"The Deluxe Plus† and receive a bottle of sauces which includes many favors. The objectives of this promotion are to introduce a new product, stimulate demand, change the short-term behavior of the customers; This promotion will be distributed mainly by mail, but also by fliers on college campuses or supermarket malls in order to reach the target market. â€Å"The Deluxe Plus† will be published in the newspapers or magazines that are popular with the target market such as STAR, New Straits Times, Woman weekly, Apartments post box and Seventeen. Although advertisements are not cheap, Pizza Pan is an Australian company who is preparing the financial resources to advertise. The young people will then eat â€Å"The Deluxe Plus† with their favor sauces. There will also the teaser banners will be bought to be displayed on bus stops, lampposts or even the Billboard announcements will be placed wherever on the highways for the travelers to notice it. Thu, the advertisements campaign can create awareness of the new product in the target markets. ? In order to develop appropriate competitive marketing strategies for Pizza Pan, Pizza Pan has tough competitors such as Pizza Hutt, Dominos, Barista, Papa John’s, Subway and many others. Hence, there are several competitive marketing strategies that are developed in order to compete with them. Our main intention is to be overall cost leadership, for offer lowest price to the consumer. We are also planning to practice differentiation by offering products with unique customers benefit or features which is not available from the competitive offerings. For instance the â€Å"The Deluxe Plus† which is a health concern product. We want to create a unique selling proposition that gives a real competitive edge Pizza Pan’s business growth strategy starts with a strong competitive positioning strategy in the marketplace there will discounts offered as a part of a grand opening campaign. Moreover we should watch on over competitor’s strategies too whatever they apply for their product we could plan for it too. Such as Pizza Hutt is offering buy one get one free so pizza pan could work on that too. Then, product leadership is also another strategy as we aim in leading in frozen pizza In Malaysia. Hence, before leading in we have to enter the new global markets; we also intend to create a local partnership with Malaysian businessman. For example, Pan Pizza that originated from Australian company would identify local partners in Malaysia like share holders in food industries so that it will be easier for them to markets the new variety products in Malaysia. This is because local partners know on how to attract their country people and to bring these products to customers as they can receive a good response. Another marketing strategy would be balancing customers and competitor orientations. In specific, we focus on being market centered company. This actually focuses more on customer’s development in designing strategy. Whereby strategies that can increase products availability and promotion in existing markets. To enter new global markets, the we would make a sponsorship within targeted countries. For example Pizza Hut is an American restaurant chain International franchise having their store locations in Malaysia and they achieve their goals and objective of their company like sponsoring shirt for English football club or become a part time sponsor of Galaxy M. Thus, we would also sponsor for Malaysian tennis or squash team during tournament. Finally, a small-scale trial can be a good way of testing a marketing strategy without committing to excessive cost. Whereby, a SWOT analysis would be carried out that includes strength, weakness, opportunities, threats. As for strengths, Pizza Pan is known for personal and flexible customers and service, depth industry experience, creative yet practical product designer, the use of highly flexible and efficient utilizing direct customer’s sales and distribution, varied menu items for broad appeal, high/consistent quality, and strong advertising marketing promotion. Then, weaknesses of lack of an established reputation of frozen Pizza in Malaysia, In conclude, promotion methods used by Pizza Pan tend to create product awareness amongst its new consumer in frozen pizza market. As mentioned earlier segment of the market that we have targeted is a very diverse group whereby promotion of the product has to be done in a very diversify style and unique. It is also believed that â€Å"The Deluxe Plus† will bring Pizza Pan a great success by using effective marketing mix strategy which may even consume high cost in its promotional campaigns but, however we strongly believe that, our potential product will cover the cost and gain maximum profit. http://en. wikipedia. org/wiki/Demographics_of_Malaysia http://www. pizzapanonline. com/ http://en. wikipedia. org/wiki/Pizza_Pan http://www. marketingteacher. com/lesson_marketing_mix. htm http://www. markedbyteachers. com/catalogsearch/result/index/? http://in_defense_of_frozen_foods_9907348. html http://www. quickmba. com/marketing/mix/ Uk marketing uni. Kotler & keller,(2006),marketing management.